Founded in 2003, Definitive Medical began as a video production company, producing long format videos. Some original clients included Donald Trump, Kenny Rogers, Jezebel Magazine, and the Leukemia & Lymphoma Society of Georgia. Definitive Medical's team also produced and aired hundreds of television commercials for a variety of automobile dealerships, local restaurants, and other Atlanta businesses.
Definitive now focuses exclusively on the medical field serving physicians and medical practices from Atlanta to Los Angeles. Definitive Medical has expanded to offer other services that include website development, social media marketing, search engine optimization, graphic and logo design, print materials such as brochures, postcards, presentation folders, and print ads.
Definitive Medical believes it is important to share accurate medical information with patients, medical students, and other physicians searching for reliable video and web content online. Definitive Medical works to allow doctors and medical staff connect with patients. Utilizing High Definition video and modern website development, Definitive provides a medical middle ground where physicians can educate current and potential patients about the procedures and services available to them. Definitive offers the most efficient marketing tools to medical professionals who want to meet their patientsí needs more efficiently both online and in their medical practice waiting areas and exam rooms.
Linda Persall is president of Definitive Productions, a marketing group that specializes in medical practices, specifically cosmetic surgery and dermatology. She began the company 7 years ago while working as the marketing director for Drs. William Silver and Louis DeJoseph who are partners of Premier Image Cosmetic and Laser Surgery in Atlanta, GA. She continues working with them today.
Many of the successful marketing tools she developed at this practice she has now taken and applied at other practices around the country. One of the most successful and highly profitable of these tools are the customized reception room and website videos. Patients are entertained and educated on all of the procedures and services a practice has to offer. Videos are shot in high definition, professionally edited using animated graphics and illustrations. They include a practice profile, physician credentials, experience and background, specific procedures, services and products and even patient testimonials. Segments from the waiting room loop are placed throughout the practice's website.
Definitive Productions has expanded to offer other services that include website development, search engine optimization, graphic and logo design, print materials such as brochures, postcards, presentation folders, and print ads.